404 Models / Evidence / Internal case studies
Original concepts
Primary sources
Clear limitations
Evidence, in context
Inspect the work behind Luna and Cat: original synthetic imagery, first-party concept reviews, and the questions a brand should resolve before a paid pilot. No unverified customer ROI or growth claims.
What the images prove
The studies show selected visual concepts and explain their creative intent. They are not controlled tests of generation reliability or product fidelity.
What remains unmeasured
No client revenue, conversion lift, production savings, or audience-growth result is claimed. Proposed pilot designs are labeled as future work.
How to evaluate a pilot
Start with the actual product, approve the identity and rights scope, retain failed outputs, and define costs and success metrics before launch.
Studies and evaluation tools

Luna: fashion concept study
Two selected visuals, an evening-fashion direction, and the garment-fidelity checks required before a commercial pilot. Read the internal study.

Cat: beauty concept study
A beauty portrait and a backstage-style scene, with explicit limits on product claims and documentary interpretation. Read the internal study.
ROI: inspect the assumptions
Model setup cost, ongoing spend, contribution margin, and break-even revenue. An illustrative planning tool, not an agency quote or campaign forecast.
Consistency: test every output
Define failure categories, retain rejected assets, record repair costs, and review against an approved visual canon. Open the test protocol.
How a concept becomes a campaign
The strongest AI influencer projects are scoped like systems: clear role, governed production, channel launch, and measurement. That is what turns synthetic media into owned brand infrastructure.
Send project context
1. Select the role
Decide whether the brand needs a model, influencer, mascot, digital twin, or campaign-only visual system.
2. Define the rules
Document persona, visuals, rights, disclosure, approval, and prohibited uses.
3. Produce the pilot
Create launch assets, paid variants, social content, and landing-page visuals.
4. Measure signal
Track content efficiency, channel engagement, qualified briefs, conversion-adjacent behavior, and reusable asset value.
Questions buyers ask
Are these customer campaign results?
No. Luna and Cat are first-party concept studies. They show selected assets and editorial analysis, not paid-client performance or independently verified outcomes.
What makes a strong AI influencer case study?
A useful study names its evidence, method, date, reviewer, sample, and limitations. Commercial results also need an approved data source, full costs, and a meaningful comparison.
Can my brand request a custom concept?
Yes. The brief should include category, audience, product constraints, channels, usage rights, and review needs.
Where should I start?
Read the study closest to your use case, inspect the original model portfolio, and use the ROI calculator and test protocol to scope a measurable pilot.